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Adidas sends out email congratulating customers on ‘surviving Boston Marathon’ 04.18.17 at 1:39 pm ET
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Adidas got noticed for all of the wrong reasons Tuesday.

The athletic gear company sent out a poorly worded post-Boston Marathon email to its subscribers, congratulating them on “surviving” the race. Given the events of four years ago, there probably are better phrases to use if you want to goad runners into buying a new pair of sneakers for the summer.

While the intent was almost certainly not malicious, it’s amazing the email subject line was presumably able to make it past numerous consultants and marketing managers. This doesn’t rise to the levels of Kendall Jenner’s Pepsi commercial, in which she cheerfully hands the soft drink to officers in riot gear while they’re overseeing a protest against police brutality, but it’s a #brand fail.

Expect an apology to be forthcoming.

UPDATE: And here it is:

“We are incredibly sorry. Clearly, there was no thought given to the insensitive email subject line we sent Tuesday,” Adidas said in a statement Tuesday. “We deeply apologize for our mistake. The Boston Marathon is one of the most inspirational sporting events in the world. Every year we’re reminded of the hope and resiliency of the running community at this event.” 

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American flag waving marine who lost leg embodies what Boston Marathon is all about at 10:42 am ET
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The most inspiring Boston Marathon participants often don’t finish until mid-afternoon, long after the elite runners have crossed and the crowds begin to dissipate. That was the case Monday, when Staff Sgt. Jose Luis Sanchez charging down Boylston Street waving the American flag.

Sanchez, a Marine who lost the lower part of his left leg after stepping on an IED in Afghanistan in 2011, finished the Marathon this year in under six hours. He ran his first Marathon in Washington D.C. in 2015 and finished Boston last year as well.

Sanchez ran Monday as part of Team Semper Fi, which is connected to the Semper Fi Fund, an organization that provides “immediate financial assistance and lifetime support to post-9/11 wounded, critically ill and injured members of all branches of the U.S. Armed Forces, and their families.”

In an interview with WBZ, Sanchez said he hopes others can use his efforts as a source of motivation.

“It’s not for me, it’s for others to be inspired, to be motivated,” he said.

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Tuesday’s Morning Mashup: Patriots fan refuses ESPN request for Boston Marathon Patriots poster picture use rights, tells ESPN to block him at 8:02 am ET
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Good morning! Here is your Tuesday Morning Mashup. For the latest news, start at our WEEI.com home page or click here for the top stories and scores from our news wire.

TUESDAY’S BROADCAST HIGHLIGHTS:
MLB: Boston at Toronto, 7:07 p.m. (NESN)
MLB: Pittsburgh at St. Louis, 8 p.m. (MLB Network)
NBA: Milwaukee at Toronto, 7 p.m. (NBATV)
NBA: Chicago at Boston, 8 p.m. (CSN, TNT)
NBA: Utah at LA Clippers, 10:30 p.m. (TNT)
NHL: Montreal at NY Rangers, 7 p.m. (NBCSN)
NHL: Pittsburgh at Columbus, 7:30 p.m. (CNBC)
NHL: Edmonton at San Jose, 10 p.m. (NBCSN)

AROUND THE WEB:

— During the Boston Marathon on Monday, Twitter user Abdul tweeted a picture of a spectator holding a homemade sign displaying the third quarter score of Super Bowl LI as motivation for runners because the Patriots came back from a 28-3 deficit.

When ESPN responded to the tweet with a request for permission to use the picture, Abdul replied with a passionate denial. “After the witch hunt ESPN led against tom brady? absolutely the f— not. in fact block me right now. go f— yourselves,” Abdul responded. 

As of Tuesday, the reply to ESPN has over five thousand retweets and Patriots fans applauded his heroics. Abdul also granted other media outlets permission to use the photo.

And SportsCenter then blocked him for his response.

It turned out Abdul did not take this picture and tweeted back and forth with the person who did, apologizing for posting the picture without credit.

We’ve seen this before with other Patriots fans who have denied ESPN rights to use their footage of Tom Brady and Bill Belichick, citing the network’s role in Deflategate.

QUOTE OF THE DAY: “Once they get a little success, their confidence is starting to grow. And I think they settle into that pecking order that has emerged. It still comes down to executing, which they’ve done a very good job at.” — John Farrell, on the Red Sox bullpen this season

Read More: Boston Marathon, Deflategate, ESPN,
Boston Marathon bombing survivor expresses outrage over memorial location 04.17.17 at 3:47 pm ET
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Adrianne Haslet-Davis, who lost a leg during the 2013 Boston Marathon bombings, expressed outrage over the weekend about the location of a memorial wreath that honors victims and survivors.

In an Instagram video posted Saturday, Haslet-Davis discovers the wreath is placed in front of the Starbucks at 755 Boylston Street. One of the blasts occurred in front of the Forum Restaurant, which is one door down.

“Nice work, Boston. Real good job of laying the wreath in front of the wrong place,” she said in the video. “Nice work. That’s real offensive to everyone. Appreciate it. It’s cool. So glad I came down to see this.”

Haslet-Davis also swore in the video, and defended her use of vulgarities in the captain.

“Valid offensive language. How Boston Strong are you? I bet if we had a permanent memorial people would remember where the actual attack happened,” she wrote.

In an accompanying video, Haslet-Davis said she moved the display.

MOVED. IT. . . . . #forumrestaurant #sooffended #icriedalot #dothepossible

A post shared by Adrianne Haslet (@adriannehaslet) on

Wreath-laying ceremonies occurred Saturday morning at the site of both blasts, with Mayor Marty Walsh and Governor Charlie Baker in attendance alongside survivors and members of victims’ families. In a statement to the Boston Globe, Mayor Walsh’s office said the wreath was originally placed next to the Forum Restaurant. It’s unclear why it was moved in front of Starbucks.

Haslet-Davis ran in the Boston Marathon last year. Her husband, Adam Davis, was injured in the blasts as well.

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Photos: Meb Keflezighi embraces Martin Richard’s family at Boston Marathon finish line at 2:24 pm ET
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Meb Keflezighi ran his final Boston Marathon Monday. (Greg M. Cooper/USA Today Sports)

Meb Keflezighi ran his final Boston Marathon Monday. (Greg M. Cooper/USA Today Sports)

Meb Keflezighi, who won the Boston Marathon the year after the bombings, stopped at the finish line Monday for an emotional exchange with Martin Richard’s family.

The four-time Olympian kissed the hands of Bill and Denise Richards, who’s eight-year-old son was killed in the 2013 bombings. Since then, Keflezighi has developed a relationship with the couple. He met with them three years ago prior to running Boston for the first time.

“[Martin] was inspiring,” Keflezighi said in 2015, via MassLive. “To have that sign ‘No more hurting people, peace’ says it all for Martin.”

This was the last Boston Marathon for Keflezighi, who was the first American to win the event in 31 years. The 41-year-old California native plans to run one more New York City Marathon before retiring from racing.

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Boston Marathon bombing survivor Marc Fucarile on D&C: ‘The BAA hasn’t really been too welcoming to us as hand cyclists’ 04.19.16 at 11:41 am ET
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Marc Fucarile (Darren McCollester/Getty Images)

Boston Marathon bombing survivor Marc Fucarile, shown during an appearance at Fenway Park in 2014, said the BAA has not been very receptive to hand cyclists such as himself. (Darren McCollester/Getty Images)

Boston Marathon bombing survivor Marc Fucarile, who competed in Monday’s race propelling a hand cycle, joined Dennis & Callahan with Minihane on Tuesday morning to talk about his experience and question the Boston Athletic Association’s treatment of handicapped athletes. To hear the interview, go to the Dennis & Callahan audio on demand page.

Fucarile, who recently returned to the Boston area after spending a year at Walter Reed Medical Center in Maryland as he continues to be treated for his injuries, said Monday’s experience was “amazing” due to the support of family, friends and fans. However, he expressed some disappointment with comments apparently made by an announcer, who said it’s much easier for someone to complete the course in a hand cycle than a wheelchair.

“I don’t know if the guy just used … a poor choice of words and not thinking what he was saying,” said Fucarile, who lost his right leg in the bombing. “The BAA hasn’t really been too welcoming to us as hand cyclists. More so the wounded veterans than me, [fellow bombing survivors] Patrick [Downes] and Jess [Kensky]. Patrick Downes has been fighting for Team Achilles to get more bibs [race numbers] because they keep making cutbacks on the bibs. I think it’s kind of sad and pathetic.”

Fucarile said BAA executive director Tom Grilk does not take a positive view of hand cycles, “doesn’t like it, thinks they’re not safe.”

“They want elite athletes,” Fucarile said. “And I can’t think of on Patriots Day any more elite athletes than wounded warriors to ride. These guys lost numerous limbs, brain damage, spinal cord injuries, the whole nine yards. Some of them aren’t able to ride wheelchairs.”

Added Fucarile: “I just think the [announcer] used a bad choice of words. But then again, like I said, Boston Marathon, they only want elite athletes is what they claim. … They’re just not too welcoming, which is really, really, really sad on Patriots Day, not welcoming wounded warriors in our country. But we’re going to address that, I think. Patrick’s been dealing with them for the last two years, trying to convince the BAA to allow more wounded veterans and hand cyclists in the race. But I offer anybody that wants to try the 26.2 miles on a hand cycle, I’ll let them use my bike and they can see how ‘easy’ it is.”

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Boston Marathon: 21-year-old Lemi Berhanu Hayle wins men’s race, Atsede Baysa rallies for women’s title 04.18.16 at 12:35 pm ET
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Lemi Hayle crosses the finish line. (Brian Fluharty/USA Today Sports)

Lemi Berhanu Hayle crosses the finish line to lead an Ethiopian sweep. (Brian Fluharty/USA Today Sports)

A pair of Ethiopians won titles at Monday’s 120th running of the Boston Marathon, with 21-year-old Lemi Berhanu Hayle pulling away late in the men’s race and Atsede Baysa storming back from a late 37-second deficit to win the women’s title.

Hayle was running alongside defending champion and countryman Lelisa Desisa when he made his move without about a mile to go and won with a time of 2 hours, 12 minutes, 45 seconds. Desisa held on for second in 2:13:32, followed by Yemane Adhae Tsegay in 2:14:02 as Ethiopia completed a sweep of the top three spots.

Hayle had run just five marathons before Boston, winning three.

Tirfi Tsegaye and Joyce Chepkirui were leading the women’s race when Baysa, trailing the lead pair by 37 seconds with about 5 miles to go, rallied and took the lead at about 24 miles. She went on to win in 2:29:19. Her win breaks a streak of five straight Kenyan women’s winners. Tsegaye, also from Ethiopia, finished second in 2:30:03 and Chepkirui, a Kenyan, was third in 2:30:50.

Defending champion Caroline Rotich began walking shortly after the start and dropped out about 5 miles into the race. She was spotted getting her ankle taped.

In the wheelchair division, Sweden’s Marcel Hug defended his 2015 crown, winning by less than a second over two competitors, and American Tatyana McFadden won the women’s race for the fourth straight time.

About 30,000 runners took over from the start line in Hopkinton, including Adrianne Haslet, who lost a leg in the 2013 bombing at the finish line. She was one of 21 survivors competing this year.

Most of the top American runners sat out this year so they could focus their preparation on this summer’s Olympic Games. The top American male finisher was Zachary Hine, from the Western Massachusetts town of South Hadley, who was 10th in 2:21:37. On the women’s side, Neely Spence Gracey was ninth in 2:35:00.

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Defense says investigators told Dzhokhar Tsarnaev brother Tamerlan was still alive after Marathon bombings arrest 01.27.16 at 2:16 pm ET
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In the hours after he was arrested in the back of a boat in Watertown, Marathon bomber Dzhokhar Tsarnaev repeatedly asked investigators from his hospital bed if his brother Tamerlan remained alive.

According to documents released by his defense on Wednesday and summarized at boston.com, they lied and said yes.

A judge ordered the release of roughly 600 documents that had been OK’d by both the prosecution and the defense in the trial of Tsarnaev, who was convicted of helping plant two bombs near the finish line of the 2013 Boston Marathon that killed three and injured more than 260.

While handcuffed to a bed and drifting in and out of consciousness, Tsarnaev could not speak. According to records released on Wednesday, he had suffered gunshot wounds to the head, face, throat and jaw, as well as his left hand and both legs. So he scribbled notes to his interrogators.

“Is my brother alive I know you said he is are you lying Is he alive? one person can tell you that,” he wrote. “Is he alive, show me the news! Whats today? Where is he?”

Tamerlan Tsarnaev was already dead at that point, killed, investigators believe, when his younger brother struck him with a stolen car while fleeing a shootout in Watertown.

At another point, Tsarnaev complains that investigators won’t let him rest.

‘€œI am tired. Leave me alone. I want a l[illegible],’€ he wrote, later adding, “I’m exhausted.”

Read More: Boston Marathon, Boston Marathon bombings, Dzhokhar Tsarnaev, Tamerlan Tsarnaev
Boston Marathon bombing survivor Marc Fucarile on D&C: ‘You have to put trust in our [judicial] system’ 05.18.15 at 10:17 am ET
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Marc Fucarile (Darren McCollester/Getty Images)

Marc Fucarile questions the sanity of Dzhokhar Tsarnaev’s defense team. (Darren McCollester/Getty Images)

Boston Marathon bombing survivor Marc Fucarile checked in with the Dennis & Callahan show on Monday morning to discuss the Dzhokhar Tsarnaev sentencing. To hear the interview, go to the Dennis & Callahan audio on demand page.

Fucarile was on D&C on April 28 discussing the possibility of the death penalty for Tsarnaev, saying that it would be a tough decision for the jury to make. About 2 1/2 weeks later, the jury made it.

On Friday, Tsarnaev was given the death penalty for six of the 17 capital counts for which he was on trial. People understandably have conflicting opinions about the decision, but Fucarile said that the jurors had a choice to make, and based on how the United States justice system is formatted, they made the right one.

“A few people have made comments to me and I’ve discussed it with them, regarding the death penalty or life and one of the comments that stuck with me was what do you actually have to do in this country to get the death penalty,” he said. “So with that being said, I think they made the right decision. Unfortunately for myself and other survivors, this nightmare’s going to continue, unfortunately, with the appeals and all that, but I think it was the right decision. If you do A, B and C, it equals D, and that’s what you get.”

Some survivors had voiced their opinions against the death penalty prior to the sentencing stage, so when the punishment came down, people were happy “for the most part,” according to Fucarile. He said that it’s the kind of thing you have to let the jury do and trust that it makes the right decision.

“Everybody has their own opinion,” Fucarile said. “Like I said, there’s always been pros and cons regarding both options for [Tsarnaev], so I think we all kind of feel leave it in the jury’s decision. That’s their job, that’s our system and you have to put trust in our system. … There isn’t one system that’s perfect. I feel that they looked at the evidence and they made a choice and a decision that they had to make. I’m sure none of them wanted to make that decision, or be in a position to make that decision, but like I said, one plus one always equals two, so if you do this act and you do that act, this is the penalty for it, and I think that’s what we have to stand by in our country and put trust in that.”

Added Fucarile: “That jury, my heart goes out to them. They made a tough decision, and to deal with that, and they witnessed it too, just like I witnessed it, and that’s the thing about the marathon, anybody could relate to what this kid did, and it could have been anybody’s family.”

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Meb Keflezighi first American to win Boston Marathon in 31 years 04.21.14 at 12:46 pm ET
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Meb Keflezighi held off a charge from Wilson Chebet to become the first American to win the Boston Marathon since 1983 in Monday’s 118th running of the historic race.

Chebet closed to within a few seconds of Kefleghzi with about a mile remaining, but Keflezighi put on a late spurt as he made the turn onto Hereford Street and then the quick final turn onto Boylston Street. He finished in a time of 2 hours, 8 minutes, 37 seconds. Chebet was 11 seconds behind.

Keflezighi, 38, was born in Eritrea and moved to San Diego at the age of 12. He became a U.S. citizen in 1998. The UCLA product won the silver medal in the 2004 Olympic marathon and finished fourth in the 2012 Olympic race. He also represented the United States in the 2000 Olympics, finishing 12th in the 10,000 meters.

Keflezighi wrote the names of the victims of last year’s finish line bombings as well as slain MIT officer Sean Collier on his race bib, and he said he hoped to have his picture taken with the victims’ families.

On the women’s side, defending champion Rita Jeptoo of Kenya broke away from a pack of five runners at the 23-mile mark and won with a course-record time of 2 hours, 18 minutes, 57 seconds.

Buzunesh Deba was second, just over a minute behind.

Marblehead’s Shalane Flanagan led for the first half of the race but fell of the pace on the Newton hills and ended up finishing fifth.

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